Gina Maniscalco

Gina ManiscalcoGina Maniscalco is President and Chief Vanity Officer of LookinGood.  Ms. Maniscalco is a veteran media executive, with a strong track record in building and operating successful digital media businesses.  She co-founded and grew, one of the country’s most successful regional newspaper websites – owned by The New York Times.  As CEO of Public Interactive, a content and technology service provider for public radio and television stations across the U.S, she took over the company and turned it around, which led to a sale of the business.  Ms. Maniscalco has also been a radio reporter and has authored articles for The Boston Globe and other newspapers.

Aside from her amazing career, remarkable business acumen and coveted management talents, Ms. Maniscalco has been a consumer of staggering quantities of personal care products since the age of twelve.

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A short history of cosmetics

150BC Romans use yellow eye shadow.

The Romans preferred to use gold-colored eye shadow which was made from saffron and painted onto the area around the sides and under their eyes. Then they used powdered wood ash to color their eyelids black. This gold color was quite significant at the time because they saw themselves as the rulers of the Mediterranean.